Cornell University - BS, Agric. Economics
Cornell Johnson School - MBA, Finance
Ron Scharman is an innovative business leader with 15 years of successful senior- level diversified management and operating experience in the wine industry.
His experience includes direct-to-consumer software technology, compliance and logistics, specialty retail, and wine bar/restaurant operations. Expertise in eCommerce, mobile POS, digital marketing, social media, and all facets of omni-channel DTC commerce to drive volume and profitability.
Ron is a strong builder of collaborative teams with cross functional expertise, and has deep experience in innovating SaaS, CRM, logistics, mobile commerce, and promotional & digital marketing solutions for the direct-to-consumer channel of the wine industry.
He is also a driver of business development strategies and an expert in creating profitable channel partner relationships that extend service offerings and customer reach.